Can I Get A What, What? A New Era Begins

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A new era in boxing begins on Friday night at “The World’s Most Famous Area” as Roc Nation Sports promotes their first ever card from Madison Square Garden in New York City. The newest promotional company to the game comes with big time credentials, global music and business icon, Jay-Z and a series of moves that lets you know they are here to stay.

Roc Nation, which represents athletes in other sports started a boxing division last August and sent a big message by immediately signing David Itskowitch, a respected and experienced executive who previously had held positions with DiBella Entertainment and Golden Boy Promotions.

Then, news today that Gary Shaw had sold and merged his company,  Gary Shaw Promotions with the boxing division of  Roc Nation Sports and will oversee the division with Itskowitch.

Their first card will be televised on  Fox Sports 1 Friday beginning at 10:00 p.m. EST, and will feature undefeated prospect Dusty Hernandez-Harrison (24-0, 13 knockouts), from Washington D.C. against New York’s Tommy Rainone (22-5-1, 4 KOs). The middleweight co-feature will feature Tureano Johnson  from Nassau, Bahamas (16-1, 11 KOs) vs. Colombian  Alex Theran (17-1, 9 KOs).

Said Itskowitch, “All of us at Roc Nation Sports are thrilled to announce our first boxing event along with our first series and television deal, an evening of exciting fights, great music and fantastic entertainment will be a fitting way to kick off ‘throne boxing,’ a series that will stand alone on the boxing landscape”

This is good for the game and don’t bet against this group, tomorrow is only the beginning for this future powerhouse.  Here’s hoping they bring an old school promoting mentality back to the game and make the best fights possible.

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